Lauren’s Latest News
Here to help get your marketing and communications wheels turning.
We truly believe in the importance of sharing our expertise with the world beyond our service offerings, which is why we created this blog, Lauren’s Latest News. The goal is to be a resource and to provide valuable (and free!) content that will help people share their stories. We hope you enjoy these articles as much as we enjoyed writing them.
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6 Quick and Easy Ways to Improve Your SEO (Part 1 of 2)
Here are six quick ways to improve your seo: 1. Optimize your page titles 2. Optimize your meta descriptions. 3. Optimize your headers.
LinkedIn Profile Love
In honor of LOVE month, our latest LinkedIn Live Series is all about giving your LinkedIn profile some LOVE. If you’ve been following us for a while, you know that one of our superpowers is helping people write really impactful LinkedIn profiles . So, we know what works, and we know WHY.
The Best Resource for Your LinkedIn Business Page: YOU!
Is it possible to ONLY have a business page and not a personal page on Linkedin? The short answer is no, and the longer answer is still no but there’s more to it. Read on to find out why we don’t encourage just having a business presence.
SEO Content Writing Services
SEO content is written content on a website designed to help you rank well on Google search for search terms (keywords) important to your business, whether you are in the life sciences, tech, economic development, or any other space.
10 Reasons to Hire a Content Writing Company Over an Internal Writer
Here are 10 reasons that overwhelmed marketing directors should hire a content writing company instead of using an internal copywriter.
Celebrating Two Years in Business: A Lesson in Self-Worth
Wasn't it just a few months ago that I was writing the first-anniversary post? Time flies when you're having fun… and when you're busy.
Two years ago, at the height of the pandemic and several other world events, I decided to start a business, and I have never looked back.
20 Content Ideas to Help You Ramp Up Your LinkedIn Game
In the third part of a three-part series, we offer 20 different types of content that you can create and share on LinkedIn.
10 More Ways You Can Engage on LinkedIn
In the second of a three-part series, we offer 10 more ways that you can engage on LinkedIn. We help you step up from simply commenting to sharing.
10 Simple Ways to Engage on LinkedIn
One of the biggest questions that we get regarding LinkedIn is: what do I post? In the first of a three-part series we offer 10 simple ways that you can engage on LinkedIn to get the ball rolling.
How to Optimize LinkedIn
LinkedIn can be described as a combination of the coffee date, a networking event, and your resume all wrapped into one digital package. The last few years have proved that business professionals, entrepreneurs, and influencers need LinkedIn more than ever. If you think your industry is not on LinkedIn, think again. While it may be one of the fastest-growing platforms, it's also one of the most underutilized. Here are my suggestions for optimizing LinkedIn.